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 360 Degrees Approach to Online Advertising

Digitas, CBS Interactive Execs Talk Buy And Sell Side Issues

Google yesterday brought together executives from Digitas and CBS Interactive to discuss how buyers and sellers are working together to evolve programmatic ad buying. Joel Aranson, VP and director at Digitas, and David Chiang, VP of monetization with CBS Interactive, made clear during the “Think with Google” hangout on Google+...

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