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Google Adwords News - From Google's Official Company Blog
Luma’s Kawaja: Ad Tech Consolidation — Including ‘Fails’ — Is Here; And It’s Good
Terence Kawaja, founder and CEO at LUMA Partners, has surveyed the past few week’s notable deals — demand side platforms MediaMath’s acquisition of Akamai’s Advertising Decision Solutions (ADS) unit (which his firm helped broker); exchange platform Appnexus’ $75 million venture capital funding; and the shuttering of adBrite’s exchange business. And...