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Google Adwords News - From Google's Official Company Blog
Martin Sorrell Q&A: WPP Will Broaden Its Tech Footprint
The six global ad holding companies (WPP, Publicis, Interpublic, Omnicom, Dentsu, and Havas) are basically legal roosting boxes for advertising agencies, but a few years hence we may see them very differently. Or, a few of them anyway. Speaking with AdExchanger today, CEO Martin Sorrell said, “I think our business...