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 360 Degrees Approach to Online Advertising

MediaMath Looks For Improved Targeting In Akamai ADS Deal

Yesterday, MediaMath announced that it was the winner of the long-rumored Acerno auction yesterday as Akamai officially exited its experiment with the advertising business – also known as Akamai’s Advertising Decision Solutions (ADS).  (Read the Akamai release.) Of course, as a content distribution network (CDN), Akamai remains a critical part...

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