PPC ADVERTISING - SEM - SMM - TRAFFIC GENERATION
AUDIENCE ACQUISITION - CUSTOMER CONVERSION

 360 Degrees Approach to Online Advertising

Yandex Launches Personalized Search Results For Eastern Europe

Russia’s leading search engine, Yandex has launched an approach to personalizing search results for users in Russia, Ukraine, Belorus and Kazakhstan, affecting 75-80% of search queries and potentially all of the search results a user sees. Yandex has been testing the approach throughout the...

Please visit Search Engine Land for...

SearchCap: The Day In Search, December 11, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Finally Adds Their Hanukkah Decorations To The Search Results If you search for [hanukkah] or [dreidel] or [menorah] and so on – you will see...

Google Finally Adds Their Hanukkah Decorations To The Search Results

If you search for [hanukkah] or [dreidel] or [menorah] and so on – you will see special Hanukkah decorations on the Google search results. Hanukkah began this past Saturday night and we reported yesterday that Google launched Festivus decorations but didn’t have any decorations for the...

Please visit Search Engine...

Google’s Authorship Fail: How Truman Capote Was Credited As A NYT Writer 28 Years After His Death

If you happened to do certain abortion-related searches in the past few days, you might’ve been surprised to see the late Truman Capote getting Google+ Authorship credit for an article from The New York Times. What makes it odd, of course, is that Capote died in 1984. He wrote numerous... ...

SPONSOR MESSAGE: How To Sell Your Agency’s Inbound Marketing Services

Driving inbound leads from SEO, social media and PR makes sense for your clients, however it’s not an easy concept to sell. In this white paper, Optify explains the explains the top 4 proof points needed to make a business case for your inbound marketing services. Plus, ideas for using...

Real Relationships Lead To Search Marketing Success

How far do your relationships extend across the Web? This question is totally relevant to digital marketing nowadays. No longer are the days of just plain and simple on-page SEO. I have read countless articles about link building vs. relationship building, seen Whiteboard Fridays and attended...

Please visit Search Engine Land for...

Official: Bing Updates Social Sidebar Design

Bing has officially announced they have redesigned the search results screen and social sidebar to help improve usability of the page. The changes include: The social results on the right are now clearly labelled as “Social Results” The search results on the left are now left-justified...

Please visit Search Engine...